Rimmel Lasting Finish 730 Perfect Nude Matte Lipstick, 2.3g

Okay, so this Rimmel London Lasting Finish Matte Lipstick in '730 Perfect Nude' is seriously nice. It's got that soft matte thing going on that just looks super natural on your lips – not drying or anything weird. The color stays put for like 8 hours, which is pretty awesome when you don't want to keep reapplying every five minutes. One swipe and you're good to go because the pigment is super rich and gives you full coverage right away. Plus, it's water-resistant, so you can actually drink your coffee without worrying about it disappearing. Perfect for throwing on with jeans and a tee or whatever you're wearing. Honestly, it's one of those lipsticks you'll reach for all the time once you try it.