Ash Blonde Elegance - No Ammonia Permanent Hair Dye

Transform your hair with the 'Ash Blonde Elegance' Permanent Hair Dye, a groundbreaking solution from L'Oreal Paris. This innovative product is L'Oreal’s first ammonia-free hair color, ensuring a more pleasant application while maintaining hair health. Employing advanced micro-oil technology, this colorant seamlessly integrates new color with existing shades to deliver flawless coverage from root to tip.

The secret lies in its ability to provide a harmonized and vibrant color result that adapts to different hair bases. Particularly effective on grey hair, it illuminates with a lighter hue compared to non-grey hair, offering a stunning, natural-looking finish. For best results, if you're hesitant between two shades, opt for the lighter option to achieve your ideal color.

• Experience intensified softness and exceptional shine without the harshness of ammonia.
• Consistently preserves hair quality, as proven by instrumental tests.
• Simple to use: Mix, apply, and witness transformation within 20 minutes.
• Includes a nourishing mask post-coloring to optimize hair health and sheen.

Always perform an allergy test 48 hours prior to application to ensure skin compatibility.